1. These tips can be considered as rules of thumb, and -as easy they might sound- are hard to achieve. Bringing clarity and transparency in roles, decision making and future direction is crucial to any organisation, and maybe even more crucial to family businesses. Family businesses that have a vision for the future, and have taken the necessary steps to professionalize the business, to clarify how they want to operate in all openness, and to keep the passion of the founder buzzing in the organisation, will be there for the long run. This means ‘Real Conversations’ will need to take place on a variety of topics. Well facilitated and structured, these ‘real conversations’ can diffuse sensitivity and help to allow the family to focus on what’s important: the business. This helps families also to be ‘just a family’ when they want to…

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